Milan, 29 October 2021 – MADRIDJOYA, whose next edition will be held from 3 to 6 February 2022, is the leading trade fair for the jewelery and watchmaking sectors. The event, organized by IFEMA MADRID, brings together professionals from this area twice a year, in February and September, offering them a unique opportunity to promote their campaigns and discover new international trends.
During the last edition, more than 145 companies and brands from Germany, Spain, France, India, Italy, the Basque Country, Poland, Portugal and Turkey participated, who were able to establish commercial relations with 6,595 professional visitors from 33 countries. Participants particularly appreciated the quality and the high rate of trade which managed to exceed their expectations.
This was also possible thanks to the Hosted Buyers Program created ad hoc by IFEMA MADRID, which welcomed about 400 VIP buyers from 66 countries during the last event, contributing to the promotion, relaunch and internationalization of the companies that participated. .
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